Questions,answered plainly
Everything people usually ask before connecting Instagram to Mtschat. Can’t find yours? Our team replies at hello@mtschat.com.
Getting started
What is Mtschat?
Mtschat is a no-code Instagram DM automation platform for creators and businesses. It turns comments, story replies and DMs into conversations that capture leads, deliver links and answer questions — automatically, through Instagram’s official Messaging API.
Do I need to know how to code?
No. You can start from a ready-made template such as “Auto-DM links from comments”, or build your own automation on the drag-and-drop Flow Builder. Developers can use the REST API and webhooks, but they are optional.
What kind of Instagram account do I need?
A professional Instagram account — Business or Creator. Personal accounts can’t use Instagram’s Messaging API, but switching to a professional account is free and takes a minute in the Instagram app.
How quickly can I get my first automation live?
Most people publish their first automation in a few minutes: connect Instagram, pick a template, choose a keyword like “GUIDE”, add your link and publish. Mtschat flags any loose ends before anything goes live.
Instagram & compliance
Is Mtschat safe for my Instagram account?
Yes. Mtschat uses Meta’s official Instagram API, never logs in as you, and only replies to people who contacted you first. That is how Instagram intends businesses to automate messages, so your account stays compliant.
Will Mtschat ask for my Instagram password?
Never. You connect through Meta’s own login screen and approve specific permissions. Mtschat receives an access token, not your password, and you can revoke it at any time.
What is the 24-hour messaging window?
Instagram lets a business message someone for 24 hours after that person’s last message. Mtschat keeps sequences and broadcasts inside that window automatically, which is why broadcasts only reach contacts who messaged you in the last 24 hours.
Can I send DMs to people who haven’t contacted me?
No. Instagram’s rules only allow businesses to message people who initiated contact — by commenting, replying to a story or sending a DM. Mtschat does not offer cold outreach, and that protects your account.
Is Mtschat affiliated with Meta or Instagram?
No. Mtschat is an independent company that builds on Instagram’s official API. Instagram and Meta are trademarks of Meta Platforms, Inc., and Mtschat is not affiliated with or endorsed by them.
Features
How does comment-to-DM work?
Someone comments your keyword on a post or Reel. Mtschat posts a public reply and sends them a DM with a button. Tapping the button opens Instagram’s 24-hour messaging window, and Mtschat then delivers your link.
Can my team reply to conversations too?
Yes. The Team Inbox lets automations hand conversations off to a person, with routing rules, @mentions of teammates and role-based permissions. Seats depend on your plan: 1 on Free, 2 on Starter and 10 on Advanced.
Which channels does Mtschat support?
Instagram is the only live channel today. Messenger, WhatsApp and TikTok are planned — we are perfecting one channel before adding the next.
Which tools does Mtschat integrate with?
HubSpot, Mailchimp, Klaviyo, Shopify and Google Sheets, plus a REST API and signed webhooks for anything else. Integrations are included on every plan.
Plans & billing
Is there really a free plan?
Yes. Free costs $0 and includes 100 active contacts, up to 4 live automations, 1 channel and 1 seat, with community and help-centre support. No card is required to sign up.
What’s the difference between the plans?
Every plan, including Free, has every feature. Plans differ only in active contacts, channels, seats and support: Starter is $11/month for 1,000 active contacts and unlimited automations; Advanced is $139/month for 25,000 active contacts, 3 channels, 10 seats and priority support.
Can I cancel at any time?
Yes. You can cancel whenever you like, and you won’t lose your data. If you need more than 25,000 active contacts, contact our sales team for larger volumes.
Data & privacy
Who owns my contacts and data?
You do. You can export contacts as CSV at any time, and we use your data only to provide the service. Our privacy policy explains the details.
How do I delete my data?
Delete individual contacts in Mtschat, or close your workspace to have its data removed. You can also email privacy@mtschat.com with a deletion request.
How do I report a security issue?
Email security@mtschat.com with a description and steps to reproduce. We acknowledge every report and keep you updated until it is resolved.
Still have a question?
Send us a message and a real person on the Mtschat team will get back to you. Or start free and see for yourself.